The team is the key: What do Icelandic investors look for in entrepreneurs?
The team is the most important factor when deciding whether to invest or not, at least according to Reykjavik University students Selma Rún Friðjónsdóttir and Tryggvi Björn Guðbjörnsson who recently published their Business Administration thesis focused on influencing factors and decision making processes for Icelandic venture capital funds and angel
